Week 11 Post 1: Using other online tools

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Using Other Online Tools

San Diego Concierge Association is built on networking and making connections. We learn from others. In this health crisis it has been difficult to connect. We can only contact so much on Zoom calls. Platforms that I am looking at would be places that we can interact and network. We are not selling, just informing. It is important to be seen on the internet.

LinkedIn is a great way to network online. The past weeks I've been told to review my personal page and update. In the current state and marketplace, it is a great idea! Many people post articles and business news on their page. This may be a Facebook of sorts for business. I created a San Diego Concierge Association Group on LinkedIn last year. Currently we have 3 members in this group. I would like to learn how to grow this group. Posting as the group would be great marketing so that other groups may see articles or events that we hold.

Twitter is a platform that I don't know anything about. The association has an account and I "like" posts on behalf of us. Most of the time it is very political. I would like to grow our followers and presence. I am learning what to post and who is good to follow. We are not selling anything, but would like to be know for the information we share, especially in the hospitality field.

Posting on a regular basis would help get the word out about SDCA and our hotel concierge. Posting weekly on multiple social media sites would help followers remember who we are. A strategy may be to create a calendar when to post and on what pages. Consistency is key!

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